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Flipkart announces new project to collect plastic packaging from customers


Flipkart announces new project to collect plastic packaging from customers
Flipkart said in a statement that the pilot project aims at ensuring existing plastic packaging in the system is recycled and reused.
TNM Staff

Thursday, November 14, 2019 - 15:18
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Image Credit: Picxy.com/PraveenPulletikurru


In a bid to build awareness of proper disposal of plastic, Flipkart has announced a new pilot project to collect plastic packaging back from consumers at select hubs across Mumbai, Bengaluru, Dehradun, Delhi, Kolkata, Pune, and Ahmedabad.
Flipkart said in a statement that the pilot aims at ensuring existing plastic packaging in the system is recycled and reused.
Under the program, Flipkart will send out an intimation to consumers asking them to voluntarily hand over plastic packaging to Flipkart delivery executive for its proper disposal, at the time of product delivery.


The collected packets will then be sent to registered vendors to ensure it is disposed of responsibly to avoid ending up in landfills. “The delivery executives have also been provided proper training in explaining the various facets of this initiative to consumers to ensure high participation. This industry-first initiative aims at inspiring people to actively contribute towards the proper disposal of plastic packaging and become Green Ambassadors,” Flipkart said in a statement.
This program is in continuation of Flipkart’s sustainability agenda under which it claims to have already reduced the utilization of single-use plastic by 33% and aims to move towards 100% recycled plastic consumption in its supply chain by March 2021.Towards this goal, Flipkart has filed for EPR (Extended Producer Responsibility) and is targeting 30% collection back in the first year.
The company is also committed to maximizing recycled content in single-use plastic to boost the recycling ecosystem and reduce virgin plastic consumption.
Flipkart is also working on various initiatives, including the introduction of eco-friendly paper shreds, replacing poly pouches with recycled paper bags, replacing bubble wraps and airbags with carton waste shredded material, and 2-ply roll, to name a few as part of its long-term sustainability initiatives.





Consumer Goods
US-based Dole Foods ties up with Future Group to enter Indian market
The products from Dole Foods will start appearing in the Indian stores from the end of this year, it has been reported.
S. Mahadevan
Friday, November 15, 2019 - 23:42
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Here’s another US company entering India betting on its sheer market size and the future it holds for any consumer product. Dole Foods, a US company that specialises in fruits and vegetables and is one of the largest in the world in this space is making an entry into India through a tie-up with the Future Group of Kishore Biyani running the supermarket chain Big Bazaar.
The products from Dole Foods will start appearing in the Indian stores from the end of this year, it has been reported. These will be mostly fruits and fruit derivatives, like juices and jams etc. The products will be preservative-free which is quite important from the health perspective. Dole Foods has estimated that the Indian market for these products would be around $100 billion.
Though the US company expects to setup a couple of units locally, to begin with, its offerings will be imported from some of the South Asian countries.


The company’s global President, Pier Luigi Sigismondi, is reported to have commented that notwithstanding the current slowdown in the Indian economy, Dole Foods looks at a bright future for its products in India and its expansion in the world market is incomplete without being present in the country.
For the record, the Future Group has several such joint ventures already in action; there’s Hain Celestial in the health and wellness space and Mibelle AG, a division of Migros Group - Switzerland, that supplies a range of personal-care products under the brand Swiss Tempelle. Recently, another dairy products brand Fonterra from New Zealand has joined the fray. Hain Celestial is engaged in manufacturing and selling of food products.
The Future Group claims it is trying to enlarge the choice of healthy food brands and products from around the world for the Indian consumers.

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